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Custom software · realtor CRMs · client portals · agentic AI

Custom Software Built for How Real Estate Actually Works

Off-the-shelf tools weren’t built for agents and teams. We build the software you actually need — a CRM for realtors, a client/transaction portal, listing dashboards, and custom AI agents — with Claude Code. 10× faster delivery. Same quality. Lower cost.

Built with Claude Code Claude Opus 4.7 / Sonnet 4.6 Full IP transfer NDA ready
The problem

Off-the-Shelf Software Wasn’t Built for Real Estate

Agents and teams get stuck duct-taping generic tools together — paying for seats they don’t use, re-keying data, and still missing the one system they actually need. When the software doesn’t fit, we build one that does.

🧩
Off-the-shelf software doesn’t fit how you work

You’re duct-taping generic tools together, paying for seats you don’t use, and still missing the one system your business actually needs.

🗂️
No CRM built for realtors and teams

Generic CRMs don’t speak listings, showings, buyer vs seller pipelines, sphere touches, or GCI. We build a CRM designed specifically for real estate agents and teams.

🔐
No client or transaction portal

Buyers and sellers chase you over text and email for updates. There’s no single place for them to sign documents, upload IDs, and track their transaction to close.

📇
Your data is scattered everywhere

MLS/IDX here, kvCORE there, spreadsheets, dotloop, and GHL somewhere else. Nothing is a single source of truth you can actually run the business on.

🤖
You need an AI agent that knows real estate

Not a generic chatbot — a custom AI agent trained on your listings, your buyers and sellers, and your workflow, working inside the tools you already use.

📈
You’ve outgrown no-code

Zapier and spreadsheets got you started, but they break at volume. You need real software that scales with your listings, agents, and transactions.

Any custom software — a real estate CRM, a client/transaction portal, listing dashboards, a custom AI agent, or something no one’s built yet — we can build it for you. Get a quote by booking a call.

The solution

We Build Any Custom Software Your Business Needs

Six of the most-requested real estate builds — plus anything else you can spec. All yours, fully owned, no per-seat pricing.

🗃️
A CRM built for real estate

Buyer, seller, and investor pipelines, listing management, showing calendars, sphere-nurture cadences, referral tracking, and GCI reporting — designed for agents and teams, not bolted on.

🔐
Client & transaction portal

A branded portal where buyers and sellers sign documents, upload IDs, message their agent, and track their transaction from contract to close in real time.

🏠
Listing & deal dashboards

Live dashboards that pull from your MLS/IDX and CRM — active inventory, days-on-market, price changes, deals by agent, conversion by lead source, and pipeline value.

🧠
Custom AI agent software

AI lead-intake agents, showing assistants, voice callers, and document processors trained on your listings and process — booking showings and qualifying leads 24/7.

🔗
Integrations & data pipelines

Connect kvCORE, Follow Up Boss, BoomTown, Chime, dotloop, SkySlope, Zillow, Realtor.com, QuickBooks, and Stripe into one source of truth with real two-way sync.

⚙️
Anything else you can spec

Internal tools, multi-tenant SaaS for your brokerage, commission calculators, transaction-coordinator apps — if you can describe it, we can build it.

AI-first development

We Don’t Write Code Line-by-Line. We Direct AI Agents.

Traditional dev shops bill hourly while engineers type. We use Claude Code — Anthropic’s official CLI for AI-assisted development — to build production real estate software faster than any human-only team. The output is the same (or better). The cost and timeline are dramatically lower.

For agentic systems, we build on the Claude Agent SDK, the OpenAI Agents SDK, and VAPI / Retell for voice — choosing the right stack for your real estate use case, not whatever we happen to know.

10×
Faster than traditional dev
50%
Lower cost on average
100%
Code & IP owned by you
30-day
Bug-fix warranty
Categories

Three Categories of Custom Real Estate Software

From a single AI showing agent to a full brokerage SaaS platform — we cover the spectrum of what agents, teams, and brokerages need built.

🤖

Agentic AI Systems

Multi-step AI agents that take actions, use tools, and complete real workflows — built on Claude Agent SDK or OpenAI Agents SDK.

  • Buyer/seller lead-qualification agents
  • Sphere & follow-up nurture agents
  • Farm & market research agents
  • Transaction document processing agents
  • Multi-agent orchestration with handoffs
📞

Custom AI Voice Software

Production voice agents that answer or place real phone calls — built on VAPI, Retell, or custom pipelines with Twilio + Claude.

  • AI showing receptionists & inbound qualifiers
  • Open-house & expired-listing outbound callers
  • Appointment & listing-consult setting
  • Post-closing NPS / feedback callers
  • Bilingual buyer/seller intake bots
⚙️

Custom Business Software

Full applications — web, mobile, internal tools, SaaS — built around your exact real estate workflow with modern stacks.

  • Realtor & team CRMs
  • Client & transaction portals
  • Listing & deal dashboards
  • Integrations & data pipelines
  • Multi-tenant brokerage SaaS
Real use cases

Software We Can Build for Real Estate

Concrete examples of what we can ship — from buyer lead-intake bots to sphere nurture agents. Each solves a real business problem. We customize to your exact brokerage or team workflow.

🏡
Real Estate

AI Lead Intake Agent

Multi-channel intake bot for agents and teams. Qualifies leads by buyer, seller, or investor intent, matches them against active listings and saved searches, checks pre-approval status, and books showings only when the lead is a real fit.

Claude Agent SDKGHL / IDX integrationTCPA-consent aware~4 weeks
📞
Voice AI

AI Showing Receptionist

Answers buyer and seller calls 24/7 in a natural human voice. Qualifies the caller, books showings and listing appointments directly to the calendar, transfers hot leads to the agent on duty, and texts a call summary.

VAPI / RetellClaude Sonnet 4.6Twilio~2–3 weeks
📄
Documents

AI Transaction Doc Processor

Reads purchase agreements, disclosures, and inspection reports. Extracts parties, dates, addresses, contingencies, and key clauses, then routes to the right person and files everything into your CRM or transaction portal.

Claude Sonnet 4.6OCR pipelineCloud storage~3–4 weeks
📨
Sales

AI Sphere & Follow-Up Agent

Researches your past clients and sphere, drafts personalized check-ins around home anniversaries and local market moves, sends them, handles replies, and books listing appointments — keeping your database warm on autopilot.

Claude Agent SDKEmail / SMS APICRM webhooks~3–5 weeks
🔍
Research

AI Farm & Market Research Agent

Autonomous research on any farm area or neighborhood — recent sales, absorption rate, competing listings, and expired/FSBO opportunities. Searches, synthesizes, and generates a sourced report you can act on.

Claude Agent SDKWeb search toolsCitation tracking~4–6 weeks
📝
Marketing

AI Listing Content Agent

Writes listing descriptions, social captions, and neighborhood blog posts in your voice, schedules them across platforms, and tracks performance — replacing a content team for a fraction of the cost.

Claude Agent SDKCMS / social APIsSEO tools~3–4 weeks

Don’t see your use case? Book a discovery call — if it’s possible to build, we can build it.

Our toolkit

The Stack We Build On

We pick the right tool for each job — but here are the ones we use most.

Foundation models & SDKs

Claude Opus 4.7Most capable reasoning
Claude Sonnet 4.6Workhorse production model
Claude Haiku 4.5Fast, low-cost agent loops
Claude Agent SDKProduction agent framework
Claude CodeAI-assisted development CLI
OpenAI Agents SDKMulti-agent orchestration
Computer UseBrowser & desktop automation
MCP ServersTool & data integrations

Voice AI

VAPIProduction voice agents
RetellReal-time voice infra
TwilioTelephony & SMS
ElevenLabsVoice cloning & TTS

Languages, frameworks & infra

TypeScript / Node.jsAPI & web backends
PythonAgents & data pipelines
Next.js / ReactWeb frontends & portals
Supabase / PostgresData + auth
Vercel / AWSHosting & serverless
Cloudflare WorkersEdge compute
StripeBilling & payments
GHL / Zapier / MakeWorkflow integrations
How we work

From Idea to Production in 5 Steps

A clear, predictable engagement — no scope creep, no surprises.

01
Free Discovery Call

30 minutes. We understand your problem, current stack, and goals.

02
Scoping & Fixed Quote

Written scope document with milestones, timeline, and a fixed-price estimate.

03
Build Sprints

1–4 week sprints with weekly demos. You see progress every Friday.

04
Testing & QA

Edge cases, security, performance. We don’t ship broken software.

05
Deploy + 30-Day Warranty

We deploy to your infrastructure and fix any bugs free for 30 days.

Pricing models

Two Ways to Engage

Project-based or hourly — whichever fits your needs. The fastest way to a number is to book a call.

Most popular

Fixed-Price Project

$3K – $50K+ per project
  • One-time payment milestones
  • Written scope & fixed timeline
  • No surprise billing — fixed price
  • 30-day bug-fix warranty included
  • Best for clearly-defined builds
Get a Quote
⏱ FLEXIBLE
Hourly retainer

Hourly Engagement

$75 / hr USD, no minimums
  • Pay only for hours worked
  • Best for ongoing iteration
  • Daily Loom updates included
  • Cancel any time (1-day notice)
  • Best for evolving requirements
Book Discovery Call →
Need ongoing support after the build?For maintenance, feature additions, or ongoing AI engineering, hire a dedicated GHL VA (from $700/month) or stay on hourly retainer.
FAQ

Custom Real Estate Software FAQ

Almost anything: a CRM designed for agents and teams, a client/transaction portal, listing and deal dashboards, custom AI agents (intake, voice, document processing), integrations between your tools, or full multi-tenant SaaS for your brokerage. If you can describe it, we can scope and build it — the fastest way to a number is to book a call.

The GHL Development page is for software that connects to or extends GoHighLevel specifically. This page is for standalone software — custom CRMs, portals, AI agents, and SaaS — that may or may not touch GHL at all. If your build doesn’t have to live inside GHL, you’re in the right place.

Yes. Instead of forcing you into a generic CRM, we build one around your exact pipelines (buyer, seller, investor), listing workflow, showing calendars, sphere cadences, referral tracking, and GCI reporting. You own it fully — no per-seat pricing, no features you’ll never use.

Traditional dev shops bill hourly while engineers manually type code. We use Claude Code — Anthropic’s official AI-assisted development CLI — which lets a small team ship the same software 10× faster. Same quality, dramatically lower cost. The output is yours, fully owned and deployable to your infrastructure.

Yes. We’ve built voice agents for buyer and seller intake, showing booking, open-house follow-up calling, expired-listing prospecting, and post-closing NPS surveys. We use VAPI, Retell, or custom Twilio + Claude pipelines — whichever produces the best call quality and booking rate for your use case.

Yes — 100%. Full IP transfer is included by default. We retain no licenses, no rights, no royalties. The code lives in your repo, deploys to your infrastructure, and runs under your accounts.

Simple agents: 2–3 weeks. Voice agents: 2–4 weeks. Document processors / research agents: 3–5 weeks. A custom CRM or client portal: 6–12 weeks. Full SaaS apps: 8–14 weeks. Because we use Claude Code, our timelines are typically half what traditional dev shops quote.

Always. Send us your standard NDA at the discovery call and we’ll sign before anything sensitive is shared — including your client list, MLS data, or proprietary automations.

30-day bug-fix warranty included free. After that, you can hire a dedicated engineer / VA from $700/month for ongoing maintenance, or stay on hourly retainer for feature additions.

Let’s build something

Get a Quote — Free 30-Minute Discovery Call

Tell us your problem. We’ll tell you what’s possible, what it costs, and how long it takes — no obligation, no sales pressure.